The Challenge
Oneder, initially launched in select markets for testing, is now poised for a nationwide rollout. Our goal is to create a robust digital presence highlighting Oneder's safety for use around kids and pets, ensuring consumers feel confident about its use in their homes.
The Solution
The design concept seamlessly blends reality with fantasy, using a mix of photo and illustration collages to create the visual illusion of a perfectly clean home. This approach reinforces Oneder's promise of a carefree lifestyle for families. Calming colors in the palette enhance the perception of safety and reliability, making the product more appealing. By integrating this color palette into the digital environment, users are welcomed into the world of Oneder.
